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19 March 2021
A Good Vision Doesn’t Have to Be Big and Hairy

We’ve learned that a good vision has to be a BHAG, i.e. a Big, Hairy, Audacious Goal. The problem...

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30 April 2020
The Hippocratic Oath of Product

When you build a product, you observe the problem your user has and set out to solve it. A medica...

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10 March 2020
The Three Most Common Diseases Your Product Can Catch

Without a clear vision and strategy behind iterations, products become bloated, fragmented, direc...

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recent posts

20 June 2023
Product-led transformation and training case study

If you’re a leader who is guiding your organization to be more product-led, this case study gives...

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17 June 2023
Why we must acknowledge who benefits from AI and who is harmed

On his pro-AI campaign, Reid Hoffman, billionaire entrepreneur and investor, talks about the bene...

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04 May 2023
Problematic heroism in tech and the much-needed plot twist

And just like that, another hero was born. Geoffrey Hinton’s announcement seemed heroic according...

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23 April 2023
Vision and Strategy Workshops: Case Study

If you’re a leader who is managing a pivot and want to align your team in a new direction, or if ...

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20 February 2023
The Guide to Product-Led Transformation

The industry is abuzz with the term product-led (which I find misleading). It provokes an instinc...

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05 February 2023
Why OKRs Fail (And What to Do About It)

Despite the popularity of OKRs, if you’ve worked on goal setting most likely you have experienced...

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23 November 2022
How to Transform from a Project to a Product Mindset

At a recent webinar hosted by ProductBoard, we talked about how organizations can transform from ...

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16 November 2022
How To Write a Mission Statement (Quick & Simple Formulas)

Most mission statements are written to sound inspiring but in reality they’re too broad and fluff...

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27 October 2022
Product Leadership: How to Create Visionary Products

What is Product Leadership? Product leadership means scaling your thinking and spreading your in...

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